CPPA Previews Deletion Mechanism to Consumers on New Website
The California Privacy Protection Agency launched a webpage for consumers Friday previewing the agency’s upcoming Delete Request and Opt-Out Platform (DROP), Executive Director Tom Kemp posted on LinkedIn. The agency plans to release the accessible data deletion mechanism Jan. 1.
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The webpage describes what DROP is, how it will work and how it keeps information private and secure. Consumers should start to gather the information needed to use the platform, the CPPA said.
“DROP will help you control what personal information data brokers have about you,” the webpage says. “DROP lets you send a single request to 500+ registered data brokers to require them to delete your personal information.”