AG's 'Aggressive' CCPA Positions May Require Material Changes, Lawyers Say
California's recent enforcement action against Sling TV prolongs a trend of the state’s attorney general "staking out aggressive CCPA [California Consumer Privacy Act] compliance positions that require material operational changes beyond typical market practices,” McDermott Will privacy attorneys blogged Tuesday.
Sign up for a free preview to unlock the rest of this article
Privacy Daily provides accurate coverage of newsworthy developments in data protection legislation, regulation, litigation, and enforcement for privacy professionals responsible for ensuring effective organizational data privacy compliance.
These changes could include “‘one-click’ opt-outs and webform styles that many consent management platforms do not support,” warned the law firm’s Jonathan Ende, Elliot Golding and David Saunders. “Companies should take this opportunity to review and meaningfully update CCPA compliance efforts, particularly processes for presenting and honoring data subject rights, and heightened rules for children’s data.”
The California AG’s office revealed the $530,000 settlement with the Dish-owned streaming TV company on Oct. 30. State enforcers found that the Dish subsidiary's complicated and confusing opt-out mechanisms violated the CCPA (see 2511070023 and 2510300052).